Announcements
Published: 11 November 2025 by Matthew Belfield
With promised advertising space withdrawn at the last minute, a coalition of leading organisations has stepped in to amplify impact, expand reach, and champion diverse masculinities.
On 3 November, LGBT Foundation – the UK’s leading LGBTQ+ health and wellbeing charity – launched its second major campaign of the year: Man Enough. Following the success of This Is What A Woman Looks Like, this bold national initiative challenges outdated ideas of masculinity and reminds men everywhere that who they are is enough.
In 2025, this message is more urgent than ever, as rising pressures around identity and mental health continue to impact men across the UK. The campaign is proudly backed by several well-known faces, including Adam Williams (he/him) and Lars Fellows (he/him), stars of I Kissed a Boy (Season 2), Kunal Trehan (he/him), LGBT Foundation Patron, alongside his husband Thomas and Dr Ranj Singh (he/him), television doctor and broadcaster.
In support of the launch of Man Enough, Drag superstar Danny Beard, winner of RuPaul’s Drag Race UK Season 4 and their best friend DJ Billy Andrew, dedicated an entire episode of their hit podcast Gossip Gays to exploring what it truly means to be “Man Enough,” sparking honest conversations among their listeners.
The response to the campaign has been overwhelmingly positive, with one person saying, “I love it when I see actual diversity like this, not just token inclusion.”
Despite losing a key campaign partner just days before launch, LGBT Foundation has seen an extraordinary show of solidarity from organisations stepping forward within days to ensure this empowering message of inclusion reaches far and wide. Their support demonstrates the strength of solidarity and allyship in moments of need, as the charity faced early last week.
Campaign partners include:
Sarah Miguel (she/her), Director of Fundraising and Marketing at LGBT Foundation, said: “Man Enough is about rewriting the rules. It’s about showing men they’re enough, just as they are – and it’s about the power of allyship. When organisations come together, we can do more to create a safer, more inclusive world. We’re deeply grateful to these partners for generously stepping up, demonstrating their commitment to inclusion and making this campaign stronger than ever.”
She added: “LGBT Foundation is always open to working with organisations that want to help do more, in bold, innovative ways that make people stop in their tracks and think differently about LGBTQ+ people and the issues they face.”
Carla Zonfrillo, National Account Director at 75Media, said: “We’re proud to support LGBT Foundation’s Man Enough campaign. When we heard they needed help, we stepped in to show the power of Out-of-Home advertising in spreading positivity, joy and messages of allyship. We hope that when people see this campaign on our billboards, it sparks conversations with the men in their lives – showing that men can come together and that whoever you are is more than enough.”
LGBT Foundation has been supporting communities for over 50 years – from a small helpline in Manchester in 1975 to a national charity helping over 50,000 LGBTQ+ people each year.
The full campaign can be viewed at www.lgbt.foundation. Supporters are encouraged to follow #ManEnough and #ManEnoughToBeMe
Learn more about Man Enough: https://lgbt.foundation/manenough
Discover LGBT Foundation’s 50th anniversary celebrations: www.lgbt.foundation/50years
